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"Ever since I was about 5, 6 years old, everyone's always wanted a pair of new Nikes"

It's about a culture, about the swagger and about the look. London gets it and sets the trend for others to follow. When you and your crew are all about representing on the street and the pitch, you need a style to match. Welcome to Nike FC. Watch to see what style and look means to some of London's finest and check out the garms that feature in the new Nike FC collection.

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